Top Talent like Zehra are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Zehra Jabeen

Growth Marketing Manager •
Ads Manager
Search Engine Marketing
Retargeting
Ad Copy
Facebook Ads
Instagram Ads
Facebook Business Pages
Instagram
Facebook
LinkedIn Ads
Social Ad Campaigns
Brand Strategy
Digital Marketing
Digital Advertising
Advertising
Social Media Marketing
Available for hire fromNegotiable
Contracts
MBA Marketing | Digital Marketer | SMM | SEO Consultant | Media Buying
As a Digital Marketing Executive with 5+ years of experience, I possess a diverse range of skills and expertise to drive successful digital marketing campaigns. My skills include a deep understanding of SEO, SEM, Social media, and Content writing. I am proficient in using various analytical tools such as Google Analytics, SEMrush, and Ahrefs to track and analyze campaign performance, and use this data to make data-driven decisions to optimize marketing efforts. I am skilled in crafting engaging content that resonates with the target audience and creating a content strategy that aligns with the overall marketing goals. I have experience in managing blogs, and social media accounts, and creating digital assets such as videos, infographics, and eBooks. If you're looking for a results-driven Digital Marketing Executive with a diverse range of skills and expertise to take your business to the next level, please don't hesitate to connect with me.

Work History

C

Meta Ads Specialist

Carpe Diem TeamStrategized, launched, and optimized Meta (Facebook & Instagram) ad campaigns for B2B and B2C clients in diverse industries, resulting in increased ROI and lead generation. Conducted in-depth competitor research to inform ad creatives and targeting strategies, ensuring campaigns resonated with the desired audience. Collaborated with creative teams to develop engaging ad copy, visuals, and video content, driving higher engagement rates and improving conversion funnels. Managed ad budgets exceeding $50k across multiple campaigns, consistently meeting or exceeding KPIs, including CTR, CPA, and ROI. Monitored and analyzed campaign performance using Meta Ads Manager, generating actionable insights for continuous optimization. Set up automation tools (like GoHighLevel) to streamline lead generation processes, improving efficiency and ensuring timely follow-up with prospects.
T

Digital Marketing Executive

The SoftCubeJun 2022 - Aug 2024 • 2 yrs 3 mosDeveloped and executed comprehensive SEO strategies, including on-page, off-page, and technical optimization. Established a strong local online presence through the creation and optimization of Google My Business listings. Managed Google Merchant for product visibility. Conducted in-depth keyword research to drive targeted website traffic. Collaborated with cross-functional teams to optimize landing pages and conversion rates. Developed and executed social media content calendars and strategies aligned with brand objectives. Spearheaded social media campaigns on Facebook and Instagram to increase brand engagement and reach. Provided detailed monthly performance reports to demonstrate campaign effectiveness and ROI. Created engaging social media content (text, images) to build brand awareness and drive audience interaction. Conducted social media listening and analysis to gather audience insights and inform strategy. Implemented technical SEO optimizations to improve website performance and search engine rankings. Utilized Google Analytics to track and analyze website traffic and user behavior. Managed social media advertising campaigns and A/B testing for performance optimization. Employed SEO tools and platforms for keyword research, competitor analysis, and link building (Semrush, Keyword planner). Developed and implemented data-driven marketing strategies based on performance metrics.
T

Digital Marketing Intern

The SoftCubeFeb 2022 - May 2022 • 4 mosGained hands-on experience in various digital marketing aspects, including social media management, content creation, email marketing, and SEO. Supported the marketing team in executing campaigns and analyzing results. Developed strong skills in using digital marketing tools and platforms.
H

Assistant Team Manager

HIMS Technology PVT (LTD)Jan 2019 - Jan 2022 • 3 yrs 1 moLed and motivated sales team to achieve a 40% increase in sales through effective lead generation and conversion strategies. Maintained and analyzed marketing data to identify trends, opportunities, and areas for improvement. Coordinated with agents and external teams to streamline marketing processes and enhance efficiency. Fostered strong client relationships, resulting in increased customer satisfaction and retention. Contributed to policy development and advocated for women’s worker rights within the company. Oversaw internal affairs and supported women employees to create a positive and inclusive work environment.

Education

K

Karachi University Business School (KUBS)

Master of Business Administration - MBA, Marketing/Marketing Management, General2019 - 2022
K

Karachi University

Bachelor of Commerce - BCom, Business/Commerce, General2015 - 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
MBA Marketing | Digital Marketer | SMM | SEO Consultant | Media Buying
As a Digital Marketing Executive with 5+ years of experience, I possess a diverse range of skills and expertise to drive successful digital marketing campaigns. My skills include a deep understanding of SEO, SEM, Social media, and Content writing. I am proficient in using various analytical tools such as Google Analytics, SEMrush, and Ahrefs to track and analyze campaign performance, and use this data to make data-driven decisions to optimize marketing efforts. I am skilled in crafting engaging content that resonates with the target audience and creating a content strategy that aligns with the overall marketing goals. I have experience in managing blogs, and social media accounts, and creating digital assets such as videos, infographics, and eBooks. If you're looking for a results-driven Digital Marketing Executive with a diverse range of skills and expertise to take your business to the next level, please don't hesitate to connect with me.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Zehra are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Zehra Jabeen

Growth Marketing Manager •
Ads Manager
Search Engine Marketing
Retargeting
Ad Copy
Facebook Ads
Instagram Ads
Facebook Business Pages
Instagram
Facebook
LinkedIn Ads
Social Ad Campaigns
Brand Strategy
Digital Marketing
Digital Advertising
Advertising
Social Media Marketing
Available for hire fromNegotiable
Contracts

Work History

C

Meta Ads Specialist

Carpe Diem TeamStrategized, launched, and optimized Meta (Facebook & Instagram) ad campaigns for B2B and B2C clients in diverse industries, resulting in increased ROI and lead generation. Conducted in-depth competitor research to inform ad creatives and targeting strategies, ensuring campaigns resonated with the desired audience. Collaborated with creative teams to develop engaging ad copy, visuals, and video content, driving higher engagement rates and improving conversion funnels. Managed ad budgets exceeding $50k across multiple campaigns, consistently meeting or exceeding KPIs, including CTR, CPA, and ROI. Monitored and analyzed campaign performance using Meta Ads Manager, generating actionable insights for continuous optimization. Set up automation tools (like GoHighLevel) to streamline lead generation processes, improving efficiency and ensuring timely follow-up with prospects.
T

Digital Marketing Executive

The SoftCubeJun 2022 - Aug 2024 • 2 yrs 3 mosDeveloped and executed comprehensive SEO strategies, including on-page, off-page, and technical optimization. Established a strong local online presence through the creation and optimization of Google My Business listings. Managed Google Merchant for product visibility. Conducted in-depth keyword research to drive targeted website traffic. Collaborated with cross-functional teams to optimize landing pages and conversion rates. Developed and executed social media content calendars and strategies aligned with brand objectives. Spearheaded social media campaigns on Facebook and Instagram to increase brand engagement and reach. Provided detailed monthly performance reports to demonstrate campaign effectiveness and ROI. Created engaging social media content (text, images) to build brand awareness and drive audience interaction. Conducted social media listening and analysis to gather audience insights and inform strategy. Implemented technical SEO optimizations to improve website performance and search engine rankings. Utilized Google Analytics to track and analyze website traffic and user behavior. Managed social media advertising campaigns and A/B testing for performance optimization. Employed SEO tools and platforms for keyword research, competitor analysis, and link building (Semrush, Keyword planner). Developed and implemented data-driven marketing strategies based on performance metrics.
T

Digital Marketing Intern

The SoftCubeFeb 2022 - May 2022 • 4 mosGained hands-on experience in various digital marketing aspects, including social media management, content creation, email marketing, and SEO. Supported the marketing team in executing campaigns and analyzing results. Developed strong skills in using digital marketing tools and platforms.
H

Assistant Team Manager

HIMS Technology PVT (LTD)Jan 2019 - Jan 2022 • 3 yrs 1 moLed and motivated sales team to achieve a 40% increase in sales through effective lead generation and conversion strategies. Maintained and analyzed marketing data to identify trends, opportunities, and areas for improvement. Coordinated with agents and external teams to streamline marketing processes and enhance efficiency. Fostered strong client relationships, resulting in increased customer satisfaction and retention. Contributed to policy development and advocated for women’s worker rights within the company. Oversaw internal affairs and supported women employees to create a positive and inclusive work environment.

Education

K

Karachi University Business School (KUBS)

Master of Business Administration - MBA, Marketing/Marketing Management, General2019 - 2022
K

Karachi University

Bachelor of Commerce - BCom, Business/Commerce, General2015 - 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.