Andrea Misir

Growth Marketing Manager • Email Marketing Specialist • Social Media Marketing Specialist • New York, NY, US

Growth

Digital Marketing

Content Creation

Content Strategy

Marketing Strategy

Marketing

Growth Marketing

Growth Hacking

Available for hire fromNegotiable

Contracts

Marketing Expert | Career Coach | Mentor

I've been a marketer for over 13 years. I started my career in ad-tech and media where I created RFP responses for $275,000 in campaigns for Red Bull, P&G, and Jackson Hewitt and I managed several million-dollar campaigns for Sprint, J&J, and Showtime. After 5 years, I pivoted into healthcare where I worked at a couple of some of the largest private health companies based in the Bronx, including during COVID-19. I planned and oversaw all marketing activities that led to thousands of patients. After the pandemic, I then worked in education and non-profit where I oversaw fundraising and enrollment efforts that led to thousands of dollars from individual donors and hundreds of students enrolled.

Projects

Avalara Case Study

Avalara is a $8 billion global tax SaaS solution across several industries. I worked on the MyLodgeTax product line, a $2MM ARR product for short-term rental property owners worldwide. I promoted an on-demand webinar via email and banners that provided value on how short-term rental property owners can minimize their tax burden by maximizing expense reporting. Webinar was promoted via email and display campaign. The results were 200 registrants on average each month, with a 10% conversion rate, resulting in about $20k per month (including setup fee plus subscription revenue)See More

Insurtech 28x ROI Campaign

INSHUR, a Series B insurtech startup offering rideshare insurance to Uber drivers in select cities. The campaign I worked on targeted NYC Uber drivers that needed new coverage. INSHUR is the only product on the market that can cover drivers through an app. I managed a $250,000 campaign spread across: - paid search - programmatic - paid social and lead gen across Meta - Google Display Network - endemic channels such as newsletter and forums - Out of Home - Guerrilla Marketing - Partnership marketing The results were $7 Million in revenue, which is a 28x ROISee More

Work History

Marketing Manager

Maven Marketing Solutions, LLCAs a Marketing Manager, likely responsible for developing and executing marketing strategies, managing marketing campaigns, and analyzing market trends to drive business growth.

Industry Mentor

PathriseMentored over 200 fellows of the Pathrise program in all areas of job search, helping them land interviews and secure 6-figure jobs.

Digital Marketing Consultant

www.andreamisir.comDedicated marketer for small businesses and solopreneurs. Achievements include executing an Adwords campaign for Baby Doctor resulting in 3x more ROI, promoting bi-weekly workshops for Jaunty with overbooked attendance, achieving a 2x sales increase month to month for Alison Storry Jewelry through organic social media efforts, organically growing Alison Storry Jewelry's Pinterest followers by 80% and tripling newsletter subscribers, and organically doubling Wedding Houses' Twitter followers in less than 2 weeks.

Education

Baruch College

BBA, Marketing, Communications, Psychology

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