Top Talent like Ashley are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ashley Cody

Social Media Marketing Specialist • Content Marketing Manager • Creative & Brand Strategist • Charleston, SC, US
Canva
Magento
Notion
Search Engine Marketing
Creative Marketing
Social Media Marketing
SEO
Instagram Ads
Google Webmaster Tools
Advertising
Google Tag Manager
Shopify
Adobe Creative Suite
Available for hire fromNegotiable
Contracts
Experienced MBA with expertise in digital marketing
With a Bachelor's degree in Financial Management and Business Administration from Salve Regina University and a Master of Business Administration (MBA) from the same institution, this professional has a strong educational background. They have gained extensive experience in various roles, including Social Media Digital Marketing Manager at The Blue Olive, Content Creator in a freelance capacity, Creative Strategist at RoseSkinCo., Marketing Associate at Cher®, and Recruiter at Towerhill Associates. Their roles have involved managing social media platforms, executing marketing strategies, conducting market research, and developing and executing ad campaigns. They have also demonstrated skills in content creation, data analytics, branding, and email marketing. Their proactive approach to content strategy and digital marketing has contributed to increased brand awareness, engagement, and revenue growth.

Projects

Portfolio

Some of my content creation projects

Content Strategy

Lead creative strategy for organic content calendar for marketing agency owner.

Work History

N

Marketing & Sales Manager

North Crate & Co Part-time EmployeeDeveloped and executed comprehensive sales and marketing strategies to increase revenue and brand awareness. ● Created and managed marketing campaigns across various channels, through robust SEO & SEM strategies, content marketing calendars, and paid advertising. ● Supervised and collaborated with the social media manager to create and execute strategic content plans for organic social media, ensuring alignment with business growth objectives. ● Launched, managed, and analyzed Facebook and Google ad campaigns, generating warm leads, expanding market reach, and driving customer acquisition, foot traffic, and sales growth. ● Conducted market research to identify new market opportunities and trends. ● Launched a successful trade program by conceptualizing and executing a comprehensive promotional strategy, defining key program features, and strategically collaborating with local designers and realtors to drive brand awareness and boost sales. ● Built and maintained strong relationships with clients, ensuring exceptional customer service and satisfaction.
R

Creative Strategist

RoseSkin & Co. Contract EmployeeDeveloped monthly content and editorial blueprints by analyzing Key Performance Indicators (KPIs), resulting in more refined and effective content plans that directly drive traffic and conversions. ● Elevated Instagram and TikTok presence with creative content strategies, generating 250k+ viral video impressions and boosting IG growth by 140k and TikTok by 7k+. ● Collaborated with marketing agency on paid advertising campaigns from ideation to execution successfully driving direct conversion sales as a result of numerous top performing ads. ● Fostered seamless collaboration with multiple departments within the company, ensuring coordinated ensuring coordinated effort in task execution and strategy implementation.
T

Marketing Manager

The Blue Olive Contract EmployeeJan 2022 - Jul 2023 • 1 yr 7 mosLead digital marketing strategy through curation of content calendars launching paid advertising, and email newsletter resulting in increased foot traffic to brick and mortar locations. Worked alongside marketing agency on product launch and blog content email campaigns drive website traffic. ● Report on various google analytics projects, identifying website user experience, visitor behaviors and how they impact conversions and retention. ● Conducted market research specific to client's industry and niche, including competitor analysis, keyword research, and trends, to inform content objectives that align with e-commerce strategies. ● Sourced and cultivated strategic partnerships, social engagements, and advertising opportunities that lead to creation of new revenue streams, thereby increasing overall business growth.
A

Content Creator

Armani Beauty, Sol de Jergens, Lancôme, etc…Contract EmployeeProduced engaging photography and video content for TikTok and Instagram Reels, showcasing products and brand messaging. ● Conducted in-depth market research to identify platform-specific trends, audience preferences, and content hooks, resulting in increased engagement and follower growth. ● Leveraged video editing tools such as Adobe Premiere, Inshot, Capcut etc.. to edit and enhance content ensuring high-quality visuals and storytelling niche to each platform and aligned algorithm. ● Managed content creation projects using project management tools like Monday, Airtable, and Tailwind, optimizing workflow efficiency, meeting deadlines consistently and efficiently collaborating with multiple brand departments and C-suite executives
C

Digital Marketing Associate

CherFull-time EmployeeAug 2021 - May 2022 • 10 mosDevised and implemented paid social media marketing campaigns with the aim of enhancing brand recognition and driving lead generation and conversions, resulting in increased visibility and growing customer base. Analyzed data derived from social media and digital campaigns, enabling data-driven strategic decisions and fine-tuning positioning for future campaigns, thereby ensuring more effective and impactful marketing efforts. Contributed to growth of Customer Relationship Management (CRM) systems, particularly HubSpot, by crafting email and text flows, improving communication and customer engagement and experience. ● Oversaw and managed various social media platforms, including LinkedIn, Facebook, Instagram, and TikTok, creating and executing marketing strategies to ensure remarkable 30% monthly growth in social media followers. ● Created and executed SEO/SEM strategy through testing various google ad campaign types and through keyword research, external research, and strategic linking strategies resulting in improved search engine optimization (SEO), higher search rankings, landing page quality and relevance and website traffic. ● Lead and managed paid ad campaigns based on changing business objectives using a/b testing, iterative, copywriting skills, market research, consumer psychology, and target audience research to drive conversions.

Education

S

Salve Regina University

Master of Business Administration - MBA2020 - 2021
S

Salve Regina University

Bachelor's degree, Financial Managment and Business Administration2016 - 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experienced MBA with expertise in digital marketing
With a Bachelor's degree in Financial Management and Business Administration from Salve Regina University and a Master of Business Administration (MBA) from the same institution, this professional has a strong educational background. They have gained extensive experience in various roles, including Social Media Digital Marketing Manager at The Blue Olive, Content Creator in a freelance capacity, Creative Strategist at RoseSkinCo., Marketing Associate at Cher®, and Recruiter at Towerhill Associates. Their roles have involved managing social media platforms, executing marketing strategies, conducting market research, and developing and executing ad campaigns. They have also demonstrated skills in content creation, data analytics, branding, and email marketing. Their proactive approach to content strategy and digital marketing has contributed to increased brand awareness, engagement, and revenue growth.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Ashley are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ashley Cody

Social Media Marketing Specialist • Content Marketing Manager • Creative & Brand Strategist • Charleston, SC, US
Canva
Magento
Notion
Search Engine Marketing
Creative Marketing
Social Media Marketing
SEO
Instagram Ads
Google Webmaster Tools
Advertising
Google Tag Manager
Shopify
Adobe Creative Suite
Available for hire fromNegotiable
Contracts

Projects

Portfolio

Some of my content creation projects

Content Strategy

Lead creative strategy for organic content calendar for marketing agency owner.

Work History

N

Marketing & Sales Manager

North Crate & Co Part-time EmployeeDeveloped and executed comprehensive sales and marketing strategies to increase revenue and brand awareness. ● Created and managed marketing campaigns across various channels, through robust SEO & SEM strategies, content marketing calendars, and paid advertising. ● Supervised and collaborated with the social media manager to create and execute strategic content plans for organic social media, ensuring alignment with business growth objectives. ● Launched, managed, and analyzed Facebook and Google ad campaigns, generating warm leads, expanding market reach, and driving customer acquisition, foot traffic, and sales growth. ● Conducted market research to identify new market opportunities and trends. ● Launched a successful trade program by conceptualizing and executing a comprehensive promotional strategy, defining key program features, and strategically collaborating with local designers and realtors to drive brand awareness and boost sales. ● Built and maintained strong relationships with clients, ensuring exceptional customer service and satisfaction.
R

Creative Strategist

RoseSkin & Co. Contract EmployeeDeveloped monthly content and editorial blueprints by analyzing Key Performance Indicators (KPIs), resulting in more refined and effective content plans that directly drive traffic and conversions. ● Elevated Instagram and TikTok presence with creative content strategies, generating 250k+ viral video impressions and boosting IG growth by 140k and TikTok by 7k+. ● Collaborated with marketing agency on paid advertising campaigns from ideation to execution successfully driving direct conversion sales as a result of numerous top performing ads. ● Fostered seamless collaboration with multiple departments within the company, ensuring coordinated ensuring coordinated effort in task execution and strategy implementation.
T

Marketing Manager

The Blue Olive Contract EmployeeJan 2022 - Jul 2023 • 1 yr 7 mosLead digital marketing strategy through curation of content calendars launching paid advertising, and email newsletter resulting in increased foot traffic to brick and mortar locations. Worked alongside marketing agency on product launch and blog content email campaigns drive website traffic. ● Report on various google analytics projects, identifying website user experience, visitor behaviors and how they impact conversions and retention. ● Conducted market research specific to client's industry and niche, including competitor analysis, keyword research, and trends, to inform content objectives that align with e-commerce strategies. ● Sourced and cultivated strategic partnerships, social engagements, and advertising opportunities that lead to creation of new revenue streams, thereby increasing overall business growth.
A

Content Creator

Armani Beauty, Sol de Jergens, Lancôme, etc…Contract EmployeeProduced engaging photography and video content for TikTok and Instagram Reels, showcasing products and brand messaging. ● Conducted in-depth market research to identify platform-specific trends, audience preferences, and content hooks, resulting in increased engagement and follower growth. ● Leveraged video editing tools such as Adobe Premiere, Inshot, Capcut etc.. to edit and enhance content ensuring high-quality visuals and storytelling niche to each platform and aligned algorithm. ● Managed content creation projects using project management tools like Monday, Airtable, and Tailwind, optimizing workflow efficiency, meeting deadlines consistently and efficiently collaborating with multiple brand departments and C-suite executives
C

Digital Marketing Associate

CherFull-time EmployeeAug 2021 - May 2022 • 10 mosDevised and implemented paid social media marketing campaigns with the aim of enhancing brand recognition and driving lead generation and conversions, resulting in increased visibility and growing customer base. Analyzed data derived from social media and digital campaigns, enabling data-driven strategic decisions and fine-tuning positioning for future campaigns, thereby ensuring more effective and impactful marketing efforts. Contributed to growth of Customer Relationship Management (CRM) systems, particularly HubSpot, by crafting email and text flows, improving communication and customer engagement and experience. ● Oversaw and managed various social media platforms, including LinkedIn, Facebook, Instagram, and TikTok, creating and executing marketing strategies to ensure remarkable 30% monthly growth in social media followers. ● Created and executed SEO/SEM strategy through testing various google ad campaign types and through keyword research, external research, and strategic linking strategies resulting in improved search engine optimization (SEO), higher search rankings, landing page quality and relevance and website traffic. ● Lead and managed paid ad campaigns based on changing business objectives using a/b testing, iterative, copywriting skills, market research, consumer psychology, and target audience research to drive conversions.

Education

S

Salve Regina University

Master of Business Administration - MBA2020 - 2021
S

Salve Regina University

Bachelor's degree, Financial Managment and Business Administration2016 - 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.