Top Talent like Daniel are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Recently Active

Daniel F.

Creative & Brand Strategist • User Researcher • Minneapolis, MN, US
Marketing
UX
Strategic Planning
Brand Identity
User Research
Product Management
Website Management
Product Marketing
Operations Management
Digital Marketing
Available for hire fromNegotiable
Contracts
Strategic Brand Development and Consumer Connection Specialist
I help brands develop and grow their competitive difference and help build and nurture meaningful connections with their consumers. I do this by leveraging my specialized skills in digital marketing, brand management, product marketing, media, advertising, experience design, and strategy planning. I have Big Six advertising agency experience with WPP, Interpublic Group of Companies/Omnicom, Havas, and Publicis Groupe. My work at Kantar provided strategic perspective, foresight, and marketing insights to internal and external Kantar clients. In addition to my work at Kantar, I have gained experience in marketing, strategy, and user research at Lionbridge, Havas, Publicis Groupe / Publicis Media, and Interpublic Group of Companies/Omnicom.

Projects

Brand & Digital Experience, Strategy and Innov

Brand platform creation for Thai division of Alliance Anti Trafic including further development of brand positioning, messaging, tone, proposition, audience segements. Alignment with brand equity of parent brand, including alignment with AAT brand strategy, design, and naming. Digital product and experience design consulting, supporting the relaunch of website and social media.See More

Digital Management, Platforms, Experience & Online Operations

Oversaw digital management for Finnegan's Brew Company, including digital strategy, web/commerce platform operations, and development/user experience.See More

Ecommerce & Loyalty Rewards Marketing Platform Management

Led platform architecture, experience design, ux strategy, user research, and digital brand alignment for a platform supporting the client's e-commerce and loyalty rewards programSee More

Brand Strategy, Innovation & Trends Consulting

Supported Kantar Consulting Practice and Insights Division, providing analysis, strategy, insights, and research services.

Work History

K

Culture & Brand Insights Correspondent

KantarKantar MONITOR is a syndicated consumer insight, foresight, and strategy solution. The MONITOR product team uses consumer survey data, cultural trends, qualitative insights, and foresight frameworks to create content for thought leadership. MONITOR tools and outputs provide intelligence to strengthen brand strategy, positioning, messaging, and planning.
K

Consultant

KantarJan 2020 - Mar 2023 • 3 yrs 3 mosKantar Consulting is focused on helping businesses with strategy, brand, and innovation bringing together expertise from Kantar Retail, Kantar Added Value, Kantar Vermeer and Kantar Futures to help clients optimize their growth and market performance.
T

Digital & IT Sector Expert, US/North America Research & Consulting Division

TechCast GlobalAug 2013 - Oct 2019 • 6 yrs 3 mosTechCast Global is a consulting and research firm based in Washington, D.C. It branched out from the TechCast Project, a research project at George Washington University
H

Insights Consultant

HavasJan 2014 - Apr 2017 • 3 yrs 4 mosHavas NV is a French multinational advertising and public relations company, with its registered office and head office in Puteaux, France. In 2012, Havas acquired Victors & Spoils (V&S), an advertising agency in Boulder, CO that opened its creative and strategy process to people all around the globe.
F

Marketing & Brand Strategy

FreelanceAug 2010 - Jul 2013 • 3 yrs

Education

P

Publicis Groupe

Training Program, Strategy Planning
I

Interpublic Group of Companies

Training Program, Media & Brand Planning
T

TrendWatching Academy

Certificate, Purpose-Driven Innovation
P

Publicis Groupe

Training Program, Media Planning
U

University of Illinois Urbana-Champaign

Certificate, Marketing
I

IE Business School

Certificate, Product and Brand Management
U

University of Minnesota

Bachelor of Arts - BA, Advertising and Strategic Communication

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Strategic Brand Development and Consumer Connection Specialist
I help brands develop and grow their competitive difference and help build and nurture meaningful connections with their consumers. I do this by leveraging my specialized skills in digital marketing, brand management, product marketing, media, advertising, experience design, and strategy planning. I have Big Six advertising agency experience with WPP, Interpublic Group of Companies/Omnicom, Havas, and Publicis Groupe. My work at Kantar provided strategic perspective, foresight, and marketing insights to internal and external Kantar clients. In addition to my work at Kantar, I have gained experience in marketing, strategy, and user research at Lionbridge, Havas, Publicis Groupe / Publicis Media, and Interpublic Group of Companies/Omnicom.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Daniel are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Daniel F.

Creative & Brand Strategist • User Researcher • Minneapolis, MN, US
Marketing
UX
Strategic Planning
Brand Identity
User Research
Product Management
Website Management
Product Marketing
Operations Management
Digital Marketing
Available for hire fromNegotiable
Contracts

Projects

Brand & Digital Experience, Strategy and Innov

Brand platform creation for Thai division of Alliance Anti Trafic including further development of brand positioning, messaging, tone, proposition, audience segements. Alignment with brand equity of parent brand, including alignment with AAT brand strategy, design, and naming. Digital product and experience design consulting, supporting the relaunch of website and social media.

Digital Management, Platforms, Experience & Online Operations

Oversaw digital management for Finnegan's Brew Company, including digital strategy, web/commerce platform operations, and development/user experience.

Ecommerce & Loyalty Rewards Marketing Platform Management

Led platform architecture, experience design, ux strategy, user research, and digital brand alignment for a platform supporting the client's e-commerce and loyalty rewards program

Brand Strategy, Innovation & Trends Consulting

Supported Kantar Consulting Practice and Insights Division, providing analysis, strategy, insights, and research services.

Work History

K

Culture & Brand Insights Correspondent

KantarKantar MONITOR is a syndicated consumer insight, foresight, and strategy solution. The MONITOR product team uses consumer survey data, cultural trends, qualitative insights, and foresight frameworks to create content for thought leadership. MONITOR tools and outputs provide intelligence to strengthen brand strategy, positioning, messaging, and planning.
K

Consultant

KantarJan 2020 - Mar 2023 • 3 yrs 3 mosKantar Consulting is focused on helping businesses with strategy, brand, and innovation bringing together expertise from Kantar Retail, Kantar Added Value, Kantar Vermeer and Kantar Futures to help clients optimize their growth and market performance.
T

Digital & IT Sector Expert, US/North America Research & Consulting Division

TechCast GlobalAug 2013 - Oct 2019 • 6 yrs 3 mosTechCast Global is a consulting and research firm based in Washington, D.C. It branched out from the TechCast Project, a research project at George Washington University
H

Insights Consultant

HavasJan 2014 - Apr 2017 • 3 yrs 4 mosHavas NV is a French multinational advertising and public relations company, with its registered office and head office in Puteaux, France. In 2012, Havas acquired Victors & Spoils (V&S), an advertising agency in Boulder, CO that opened its creative and strategy process to people all around the globe.
F

Marketing & Brand Strategy

FreelanceAug 2010 - Jul 2013 • 3 yrs

Education

P

Publicis Groupe

Training Program, Strategy Planning
I

Interpublic Group of Companies

Training Program, Media & Brand Planning
T

TrendWatching Academy

Certificate, Purpose-Driven Innovation
P

Publicis Groupe

Training Program, Media Planning
U

University of Illinois Urbana-Champaign

Certificate, Marketing
I

IE Business School

Certificate, Product and Brand Management
U

University of Minnesota

Bachelor of Arts - BA, Advertising and Strategic Communication

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.