Ellen P.

Hi, I’m Ellen (she/her), a digital marketing professional with expertise in social, brand, and product marketing. Currently, I work at a SaaS fin-tech start-up catered for bootstrapped founders creating social strategies that drive our business to success. I create stories that increase brand awareness and generate leads. Competencies: Figma, Miro, FigJam, Trello, Tableau, Adobe Creative Suite, Buffer, Notion, HootSuite, HubSpot, WordPress, Airtable, ClickUp, Asana, HTML, Canva, ZOHO, Sprinklr, Social Media Strategy, Content Creation, Campaign Execution, Social Media Governance, Community Management, Brand Strategy, Copywriting, Performance Reporting & Analytics, Email Marketing. Feel free to connect or email me with inquiries at ellensparkk@gmail.com. Recruiters, please ask to see my portfolio.

Work History

Digital Content and Social Marketing Manager

Acquire.comLed social strategy for a 145K+ audience, managing a team of two to streamline content syndication, driving a 24% QoQ increase in content output. Generated $4.5M+ in cumulative revenue through high-impact organic social strategies, optimizing content formats, and converting audience engagement into sales. Increased brand authority by 241% YoY (13,948 mentions in ’24) by leveraging real-time trendspotting, audience listening, and community engagement. Generated 5.92M+ impressions YTD (+28% QoQ growth) by creating data-driven content and multimedia assets that expanded brand reach and improved retention. Designed 60+ high-converting graphics per month, driving a 38% YoY increase in lead generation. Led organic and paid social campaigns to strengthen brand loyalty, boost repeat engagement, and enhance customer retention—driving a 22% YoY revenue increase.

Online Marketing Specialist

KIOXIA America, Inc.Aug 2020 - Sep 2022 • 2 yrs 2 mosSpearheaded B2B social media strategy across LinkedIn, Twitter, Instagram, and YouTube, aligning messaging with product launches and increasing social shares by 26%. Drove triple-digit follower growth (Instagram +142%, LinkedIn +31%, YouTube +102%) by optimizing editorial content strategy (60+ posts/month) and leveraging social insights. Increased team efficiency by 32% by integrating HubSpot, Twitter Insights, and Google Trends to enhance data-driven content decisions and KPI tracking. Optimized email marketing campaigns, leveraging ZOHO and HTML to execute promotions for webinars, product launches, and events, increasing website traffic by 16%.

Microsoft Teams Campus Brand Manager

Riddle & BloomFeb 2020 - Jun 2020 • 5 mos

LaCroix Student Ambassador

Riddle & BloomSep 2019 - Feb 2020 • 6 mos

Social Media Manager

Davis Women in BusinessJan 2018 - Feb 2020 • 2 yrs 2 mosGrew Instagram (+216%) and Facebook (+200%) by designing 30+ data-driven posts per quarter using Adobe Creative Suite and Hootsuite. Led a team of 6, executing 4 event campaigns, increasing event attendance by 18%. Managed and engaged a 600+ member online community, boosting sign-up rates by 28%.

SSD Product Marketing Intern

Samsung SemiconductorJun 2019 - Aug 2019 • 3 mosSupported GTM strategies, providing market insights to product teams, leading to 3 product launches. Increased leads by 19% by analyzing competitor data and B2B engagement for product roadmaps. Boosted social media engagement by 12% through in-depth user and competitor research, leading to data-driven marketing optimizations.

Growth Marketing Intern

JoyRun, IncDec 2017 - Apr 2018 • 5 mos

Education

University of California, Davis

Bachelor of Arts - BA, Communications

Similar Pangeans

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!