Top Talent like Fabiana are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Recently Active

Fabiana Cuellar

Content Marketing Manager • Community Manager • Email Marketing Specialist • Washington, DC, US
Marketing Strategy
Community Management
Digital Strategy
Content Management
Facebook Ads
Social Media Communications
Mobile Marketing
Instagram Ads
LinkedIn Ads
TikTok
Twitter
Influencer Marketing
Instagram Reels
Hootsuite
Social Media Management
Instagram
Digital Marketing
Social Media Marketing
Social Ad Campaigns
Available for hire fromNegotiable
Contracts
Social Media Strategist | Digital Marketing | Freelancing
Passionate communications leader specializing in social media strategy and data-driven content creation for health, wellness, and related sectors. Skilled in optimizing brand engagement and campaign performance through strategic insights. Committed to impactful, results-driven communications that support client and organizational goals. In my most recent position at Edelman, I led the management of social media for pharmaceutical clients, collaborating closely with internal teams to produce impactful health education content. My responsibilities include working with creative, paid media, and client teams develop content, analyzing performance data, and managing editorial calendars to ensure alignment with strategic goals. I thrive on organizing and streamlining processes, from developing content calendars to executing cross-functional campaigns that resonate with our audience. Creating meaningful and valuable content that connects with people is at the core of what I do. In addition to my professional experience, I bring a global perspective, having lived in Latin America and the Middle East. Expertise: Health Communications | Nutrition | Digital Communication | Social Media Strategy | Editorial Calendar Management | Community Management | Cross-Functional Collaboration

Projects

Digital Portfolio

Please access my digital portfolio to learn more about my past projects

Work History

F

Digital Marketing Freelancer

FCA ConsultingFreelancer-Provide strategic social media consulting for pharma, health, and non-profit clients, optimizing engagement and reach. -Develop and execute content strategies, including copywriting, design direction, and multimedia assets tailored to target audiences.
E

Social Strategist

EdelmanFull-time EmployeeMar 2023 - Dec 2024 • 1 yr 10 mos-Led the development and management of organic and paid social campaigns for pharma clients, enhancing disease state education channels. -Elevated content quality and performance by delivering quarterly reports with actionable insights and strategic recommendations. -Achieved an average click-through rate of 6% for social campaigns through targeted audience planning and paid social strategies. -Collaborated with creative, analytics, and client teams to develop cohesive campaign strategies that align with broader brand goals.
L

Development Coordinator

La Clinica del PuebloFull-time EmployeeJun 2019 - Mar 2023 • 3 yrs 10 mos-Implemented communication strategies to increase brand awareness, reach intended audiences, broaden base of supporters, and elevate the organization’s mission through sustainable fundraising strategies. -Utilized social media strategy and email campaigns to raise awareness around events including Walk-A-Thons and digital campaigns like DoMore24, leading to successfully raising over $90,000 from event registrations, sponsors, and vendors. -Executed strategic communication plans, editorial and monthly social media calendars using Hootsuite for the organization’s health programs, resulting in an average 10% engagement rate across all platforms. -Maintained social media presence by posting daily messages, answering comments, and monitoring responses to engage with supporters leading to the development of first social media community management protocols to create efficiencies.
C

Account Coordinator

Crosby MarketingFull-time EmployeeOct 2017 - Nov 2018 • 1 yr 2 mos-Provided strategic social media engagement recommendations for Substance Abuse and Mental Health Services Administration, a multi-million-dollar government health communication and marketing program. -Managed the production of social and digital content for federal clients, including videos, shareable graphics, data visualizations, and websites.
I

English Second Language Teacher/ Childcare

International Volunteer HQSeasonal WorkerJul 2017 - Aug 2017 • 2 mos-Provided personalized attention, mentoring, English teaching and playing games with vulnerable children. -Assisted with center daily operations, such as cooking and cleaning. -Set up daily lesson plans to teach grammar, vocabulary, reading & writing to the children.

Education

U

University of Maryland

Bachelor's Degree, Communication and Media Studies2015 - 2017
A

American University

Master of Science - MS, Foods, Nutrition, and Wellness Studies, General2021 - 2023
M

Montgomery College

Communication and Media Studies2013 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Social Media Strategist | Digital Marketing | Freelancing
Passionate communications leader specializing in social media strategy and data-driven content creation for health, wellness, and related sectors. Skilled in optimizing brand engagement and campaign performance through strategic insights. Committed to impactful, results-driven communications that support client and organizational goals. In my most recent position at Edelman, I led the management of social media for pharmaceutical clients, collaborating closely with internal teams to produce impactful health education content. My responsibilities include working with creative, paid media, and client teams develop content, analyzing performance data, and managing editorial calendars to ensure alignment with strategic goals. I thrive on organizing and streamlining processes, from developing content calendars to executing cross-functional campaigns that resonate with our audience. Creating meaningful and valuable content that connects with people is at the core of what I do. In addition to my professional experience, I bring a global perspective, having lived in Latin America and the Middle East. Expertise: Health Communications | Nutrition | Digital Communication | Social Media Strategy | Editorial Calendar Management | Community Management | Cross-Functional Collaboration

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Fabiana are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Fabiana Cuellar

Content Marketing Manager • Community Manager • Email Marketing Specialist • Washington, DC, US
Marketing Strategy
Community Management
Digital Strategy
Content Management
Facebook Ads
Social Media Communications
Mobile Marketing
Instagram Ads
LinkedIn Ads
TikTok
Twitter
Influencer Marketing
Instagram Reels
Hootsuite
Social Media Management
Instagram
Digital Marketing
Social Media Marketing
Social Ad Campaigns
Available for hire fromNegotiable
Contracts

Projects

Digital Portfolio

Please access my digital portfolio to learn more about my past projects

Work History

F

Digital Marketing Freelancer

FCA ConsultingFreelancer-Provide strategic social media consulting for pharma, health, and non-profit clients, optimizing engagement and reach. -Develop and execute content strategies, including copywriting, design direction, and multimedia assets tailored to target audiences.
E

Social Strategist

EdelmanFull-time EmployeeMar 2023 - Dec 2024 • 1 yr 10 mos-Led the development and management of organic and paid social campaigns for pharma clients, enhancing disease state education channels. -Elevated content quality and performance by delivering quarterly reports with actionable insights and strategic recommendations. -Achieved an average click-through rate of 6% for social campaigns through targeted audience planning and paid social strategies. -Collaborated with creative, analytics, and client teams to develop cohesive campaign strategies that align with broader brand goals.
L

Development Coordinator

La Clinica del PuebloFull-time EmployeeJun 2019 - Mar 2023 • 3 yrs 10 mos-Implemented communication strategies to increase brand awareness, reach intended audiences, broaden base of supporters, and elevate the organization’s mission through sustainable fundraising strategies. -Utilized social media strategy and email campaigns to raise awareness around events including Walk-A-Thons and digital campaigns like DoMore24, leading to successfully raising over $90,000 from event registrations, sponsors, and vendors. -Executed strategic communication plans, editorial and monthly social media calendars using Hootsuite for the organization’s health programs, resulting in an average 10% engagement rate across all platforms. -Maintained social media presence by posting daily messages, answering comments, and monitoring responses to engage with supporters leading to the development of first social media community management protocols to create efficiencies.
C

Account Coordinator

Crosby MarketingFull-time EmployeeOct 2017 - Nov 2018 • 1 yr 2 mos-Provided strategic social media engagement recommendations for Substance Abuse and Mental Health Services Administration, a multi-million-dollar government health communication and marketing program. -Managed the production of social and digital content for federal clients, including videos, shareable graphics, data visualizations, and websites.
I

English Second Language Teacher/ Childcare

International Volunteer HQSeasonal WorkerJul 2017 - Aug 2017 • 2 mos-Provided personalized attention, mentoring, English teaching and playing games with vulnerable children. -Assisted with center daily operations, such as cooking and cleaning. -Set up daily lesson plans to teach grammar, vocabulary, reading & writing to the children.

Education

U

University of Maryland

Bachelor's Degree, Communication and Media Studies2015 - 2017
A

American University

Master of Science - MS, Foods, Nutrition, and Wellness Studies, General2021 - 2023
M

Montgomery College

Communication and Media Studies2013 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.