Gregory Padilla

User Research

User Flows

High Fidelity Prototype

Design Systems

User Personas

UI/UX Design

Wireframing

Prototyping

Figma

Available for hire fromNegotiable

Contracts

Product Designer | UX/UI | Designing your next favorite digital experience

Gregory Padilla is a seasoned UX/UI designer with a robust educational background and diverse professional experience. He earned a Bachelor's degree in Psychology and Sociology from the University of California, Davis, and later obtained a UX/UI Design Certificate from Designlab. Gregory currently serves as a Product Designer at Chaser, a mobile app aimed at fostering authentic communities among college students. He also works as a UX/UI Designer at To & Fro, a travel app that simplifies trip planning and collaboration. Additionally, Gregory offers web design and UX services through his own venture, Gregory Padilla - UX/UI Designs, where he has successfully enhanced user experiences and increased client revenue through thoughtful design and usability improvements. His work is characterized by a human-centric approach, focusing on creating intuitive and engaging interfaces.

Projects

UX/UI Designer | GTA V

• Conducted a UX audit that identified a 15% user comprehension of gameplay controls, followed by in-depth research on best UX practices and competitor analysis to inform improvements in the menu system's usability. • Drove the redesign of the in-game menu system through high-fidelity prototyping, resulting in a 90% increase in user comprehension and satisfaction with gameplay controls.See More

Work History

UX/UI Designer

To & FroContract Employee• Designed website by coordinating a UX team and delivering high-fidelity prototypes, resulting in a 50% growth in the user base within three months, and overwhelmingly positive public sentiment post-launch. • Led the creation of a scalable design system with over 50 reusable components, achieving 90% component usage across the platform and full compliance with WCAG 2.1 accessibility standards. • Owned the design strategy for an innovative travel product, collaborating cross-functionally to define and prototype a distinctive feature set, resulting in the creation of over 15 screens for a mobile app.

Product Designer

ChaserContract EmployeeMay 2024 - Sep 2024 • 5 mos• Redesigned the startup website and strengthened brand identity by incorporating user feedback and market research, resulting in an 18% increase in user sign-ups for the beta launch within the first month. • Spearheaded the redesign of the entire design system to improve workflow efficiency and design quality with 10+ cross-functional partners in engineering and product.

Brand Designer

FitbeingContract EmployeeJun 2023 - Jul 2023 • 2 mos• Aligned with designers and product managers to conduct thorough competitor and market research, ensuring adherence to established design principles and best practices for the brand guidelines of a smartwatch app. • Developed a comprehensive 8-page brand guidelines document detailing logo specifications, typography selections, color schemes, and social media elements to maintain consistency across organizational departments.

UX Designer, Web Developer

Cruisin’ CaliforniaApr 2023 - Jul 2023 • 4 mos• Ran usability tests with 12 users, identifying the need to enhance user experience and optimize mobile responsiveness for an improved reservation process within the website. • Implemented revisions informed by UX research, leading to a significant 25% increase in traffic, 10% in service inquiries, and 12% in reservation rates post-launch.

UX Designer, Web Developer

Jess PastriesFreelancerJan 2023 - Mar 2023 • 3 mos• Partnered with client to integrate insights from market research and 36 active user surveys to improve usability and visual appeal of website, resulting in a remarkable 126% increase in sales within a span of one month.

Education

University of California, Davis

Bachelor's degree, Double Major in Psychology and Sociology2017 - 2021

Designlab

Certificate, UX/UI Design2022 - 2023

Everett Alvarez High School

High School Diploma2013 - 2017

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