Top Talent like Jessica are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jessica Denham

Growth Marketing Manager
St. Louis, MO, US
Strategic Communications
Content Creation
Brand Strategy
Public Relations
Product Marketing
Social Media Marketing
Event Marketing
Email Marketing
Available for hire fromNegotiable
Contracts
Visionary Marketing & Brand Leader | Digital & Traditional Marketing | Growth-Focused Storytelling
I’m a marketing and brand strategist who helps organizations turn big ideas into results. From regional campaigns to national product launches, I’ve led initiatives that drive demand, elevate visibility, and grow community engagement online and off. Whether you're launching something new or refining what already works, I bring clarity, creativity, and strategy to every step of the process.

Work History

A

Senior Director - Marketing, Engagement & Outreach

ASTRUMUAstrumU is a data intelligence company that uses machine learning to translate educational experiences into career outcomes. The platform helps students, educators, and employers make data-informed decisions by mapping skills to real-world opportunities. What I Do: Own end-to-end marketing focusing on data-driven career pathways and skills alignment. Develop and execute go-to-market strategies, lead brand positioning, and drive demand generation for B2B and B2G audiences. Align product, sales, and marketing teams to launch campaigns that connect technical products with real-world market needs. Led the full brand redesign, including development of a new logo, visual identity, and corporate website. Create targeted messaging to attract and engage Fortune 500 executives, higher ed institutions, and government partners. Direct digital and traditional marketing efforts—including content, email, social, paid media, and PR—while overseeing a network of internal and external contributors. Results: Launched go-to-market campaigns that increased product adoption and lead flow. Created full brand positioning strategy that elevated AstrumU in a competitive space. Developed executive-facing messaging that drove B2B/B2G interest and credibility. Produced high-converting content and outreach to support product growth. Managed integrated campaigns across multiple channels, on time and on budget Skills Used: Go-to-Market Strategy, Brand Messaging, Visual Identity & Branding, B2B Marketing, Product Positioning, Content Strategy, Digital Campaigns, Executive Communication, Stakeholder Engagement, Demand Generation, Thought Leadership, Copywriting, Website Strategy, CRM & Email Marketing, Team Management
W

Regional Director, Midwest

Western Governors University (WGU)Full-time EmployeeOct 2022 - Mar 2024 • 1 yr 6 mosWestern Governors University (WGU) is a nonprofit, accredited online university serving 170,000+ students and 300,000+ graduates nationwide. Known for its flexible, career-aligned programs, WGU is home to the largest Teachers College in the U.S., with licensed educators in all 50 states. What I Did: Led multi-state marketing, outreach, and operational strategy across an eight-state region, supporting national initiatives to expand WGU’s presence and impact. Developed go-to-market strategies, oversaw cross-functional teams, and managed multimillion-dollar budgets to drive enrollment, lead generation, and regional influence. Aligned institutional goals with marketing and public policy priorities, led campaign execution across channels, and spearheaded market entry and expansion plans. Directed content and creative strategy for programmatic and geo-targeted campaigns, as well as traditional media buying across TV, radio, print, and OOH. Results: Managed $4M+ budget across campaigns and regional operations. Scaled market visibility and enrollment pipeline across 8 states. Launched high-performing integrated marketing campaigns. Strengthened brand equity through public speaking, PR, and thought leadership Skills Used: Go-to-Market Strategy, Regional Program Leadership, Budget Oversight, Cross-Functional Team Management, Traditional & Digital Media Buying, Content Strategy, Higher Ed Marketing, Executive Communications, Strategic Planning, Lead Generation
W

Regional Manager, Communications & Outreach

Western Governors University (WGU)Full-time EmployeeFeb 2016 - Oct 2022 • 6 yrs 9 mosWestern Governors University (WGU) is a nonprofit, accredited online university serving 170,000+ students and 300,000+ graduates nationwide. Known for its flexible, career-aligned programs, WGU is home to the largest Teachers College in the U.S., with licensed educators in all 50 states. What I Did: Directed high-impact communications and public engagement strategies during a critical growth phase. Managed public and media relations, social media, and all regional content production to support brand visibility and connection with key audiences. Built Missouri’s first alumni network and volunteer pipeline, wrote and distributed a branded email newsletter, and led planning for major events like commencement. Oversaw PR agency collaboration and localized national messaging to resonate with local communities and stakeholders. Results: Surpassed communication goals by 200% in FY18 & FY19. Produced events reaching thousands, including university-wide milestones. Increased social engagement and alumni activity through strategic content. Recognized at a 2,000+ employee all-hands gathering for impact and leadership. Skills Used: Email Marketing, Editorial & Content Strategy, Community Engagement, Alumni & Volunteer Relations, Event Planning, Media Relations, Stakeholder Communication, Brand Visibility, Team Oversight, Earned Media Campaigns
A

Senior Manager, Charles Drew Program

American Red CrossDec 2013 - Dec 2014 • 1 yr 1 moWhat I Did: Led implementation of a multi-state blood donor diversity initiative across Missouri and Illinois. Oversaw 20–25 mobile blood donation events each month, managing planning, logistics, and outreach. Built and sustained partnerships with organizations to boost donor participation in underrepresented communities. Developed and launched integrated marketing campaigns using email, grassroots outreach, and in-person presentations. Contributed to the national framework for inclusive donor engagement and regional trust-building initiatives with universities, corporations, and civic groups. Results: Executed 250+ donation events annually with 95%+ operational success. Increased donor turnout from priority communities by 30% in Year 1. Converted 50%+ of one-time community partners into long-term collaborators. Elevated program visibility across Missouri and Illinois, contributing to national model adoption. Skills Used: Program Management, Community Outreach, Donor Recruitment & Retention, Inclusive Marketing, Event Planning, Stakeholder Engagement, CRM & Email Campaigns, Grassroots Activation, Strategic Partnerships, Public Speaking & Presentation Development
B

Community Affairs Manager

BJC HealthcareFull-time EmployeeJan 2007 - Dec 2013 • 7 yrsBJC HealthCare is one of the largest nonprofit healthcare organizations in the U.S., serving Missouri and Illinois with 14 hospitals and numerous community health locations. Its flagship, Barnes-Jewish Hospital, consistently ranks No. 1 in Missouri and among the nation's top hospitals by U.S. News & World Report. What I Did: Directed system-wide community engagement, strategic communications, and health promotion programs across one of the nation’s largest nonprofit health systems. Managed a $600K annual health marketing budget and implemented campaigns that improved outreach and reduced costs by up to 25%. Led content strategy and served as the public-facing voice for the system’s health initiatives across social media, live events, and earned media. Developed and launched corporate social responsibility initiatives, including strategic sponsorships, public health partnerships, and grassroots community programs. Built and managed relationships with Fortune 500 brands like UPS, Coca-Cola, and Procter & Gamble, securing sponsorships and expanding BJC’s visibility. Spearheaded the Mobile Health Unit initiative, which exceeded engagement goals by 112%. Results: Managed $600K+ annual budget and cut campaign costs by 25% Partnered with national brands to secure $2M+ in sponsorships and funding. Increased social media engagement by 62% through strategy and execution. Led Mobile Health Unit initiative to 112% of target outcomes. Built community programs that scaled across multiple hospitals and cities. Skills Used: Corporate Sponsorships, CSR Strategy, Community Health Engagement, Social Media Management, Brand Partnerships, Stakeholder Communications, Strategic Planning, Campaign Execution, Budget Optimization, Event Marketing, Cross-Sector Collaboration

Education

W

Webster University

Master of Business Administration (MBA), Business Administration and Management, General
D

DePaul University

Bachelor of Science (B.S.), Business Administration, Management and Operations
D

DePaul University

Bachelor of Science (B.S.), Finance, Management

Similar Pangeans

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Growth Marketing Management • 14 years of exp. • Lee Center, NY, US

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How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Visionary Marketing & Brand Leader | Digital & Traditional Marketing | Growth-Focused Storytelling
I’m a marketing and brand strategist who helps organizations turn big ideas into results. From regional campaigns to national product launches, I’ve led initiatives that drive demand, elevate visibility, and grow community engagement online and off. Whether you're launching something new or refining what already works, I bring clarity, creativity, and strategy to every step of the process.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Similar Pangeans

Danielle Riolo

Strategic Marketing Leader | SaaS, B2B & Employee Engagement | Brand Transformation, GTM & Digital Growth | Enterprise Impact
Growth Marketing Management • 14 years of exp. • Lee Center, NY, US

Matthew Walker

Head of Marketing | Marketing Director | Brand Strategy Consultant
Growth Marketing Management • Creative & Brand Strategy • Content Marketing • 12 years of exp. • Richmond, VA, US

Alexa Phillips

Content, Brand & Comms Strategist
Content Marketing • Social Media Marketing • Creative & Brand Strategy • 10 years of exp. • Tampa, FL, US

Jillian Montoya-Cuevas

Dynamic Marketing Professional Specializing in Strategic and Creative Solutions
Content Marketing • Creative & Brand Strategy • Growth Marketing Management • 6 years of exp. • Denver, CO, US

Top Talent like Jessica are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jessica Denham

Growth Marketing Manager
St. Louis, MO, US
Strategic Communications
Content Creation
Brand Strategy
Public Relations
Product Marketing
Social Media Marketing
Event Marketing
Email Marketing
Available for hire fromNegotiable
Contracts

Work History

A

Senior Director - Marketing, Engagement & Outreach

ASTRUMUAstrumU is a data intelligence company that uses machine learning to translate educational experiences into career outcomes. The platform helps students, educators, and employers make data-informed decisions by mapping skills to real-world opportunities. What I Do: Own end-to-end marketing focusing on data-driven career pathways and skills alignment. Develop and execute go-to-market strategies, lead brand positioning, and drive demand generation for B2B and B2G audiences. Align product, sales, and marketing teams to launch campaigns that connect technical products with real-world market needs. Led the full brand redesign, including development of a new logo, visual identity, and corporate website. Create targeted messaging to attract and engage Fortune 500 executives, higher ed institutions, and government partners. Direct digital and traditional marketing efforts—including content, email, social, paid media, and PR—while overseeing a network of internal and external contributors. Results: Launched go-to-market campaigns that increased product adoption and lead flow. Created full brand positioning strategy that elevated AstrumU in a competitive space. Developed executive-facing messaging that drove B2B/B2G interest and credibility. Produced high-converting content and outreach to support product growth. Managed integrated campaigns across multiple channels, on time and on budget Skills Used: Go-to-Market Strategy, Brand Messaging, Visual Identity & Branding, B2B Marketing, Product Positioning, Content Strategy, Digital Campaigns, Executive Communication, Stakeholder Engagement, Demand Generation, Thought Leadership, Copywriting, Website Strategy, CRM & Email Marketing, Team Management
W

Regional Director, Midwest

Western Governors University (WGU)Full-time EmployeeOct 2022 - Mar 2024 • 1 yr 6 mosWestern Governors University (WGU) is a nonprofit, accredited online university serving 170,000+ students and 300,000+ graduates nationwide. Known for its flexible, career-aligned programs, WGU is home to the largest Teachers College in the U.S., with licensed educators in all 50 states. What I Did: Led multi-state marketing, outreach, and operational strategy across an eight-state region, supporting national initiatives to expand WGU’s presence and impact. Developed go-to-market strategies, oversaw cross-functional teams, and managed multimillion-dollar budgets to drive enrollment, lead generation, and regional influence. Aligned institutional goals with marketing and public policy priorities, led campaign execution across channels, and spearheaded market entry and expansion plans. Directed content and creative strategy for programmatic and geo-targeted campaigns, as well as traditional media buying across TV, radio, print, and OOH. Results: Managed $4M+ budget across campaigns and regional operations. Scaled market visibility and enrollment pipeline across 8 states. Launched high-performing integrated marketing campaigns. Strengthened brand equity through public speaking, PR, and thought leadership Skills Used: Go-to-Market Strategy, Regional Program Leadership, Budget Oversight, Cross-Functional Team Management, Traditional & Digital Media Buying, Content Strategy, Higher Ed Marketing, Executive Communications, Strategic Planning, Lead Generation
W

Regional Manager, Communications & Outreach

Western Governors University (WGU)Full-time EmployeeFeb 2016 - Oct 2022 • 6 yrs 9 mosWestern Governors University (WGU) is a nonprofit, accredited online university serving 170,000+ students and 300,000+ graduates nationwide. Known for its flexible, career-aligned programs, WGU is home to the largest Teachers College in the U.S., with licensed educators in all 50 states. What I Did: Directed high-impact communications and public engagement strategies during a critical growth phase. Managed public and media relations, social media, and all regional content production to support brand visibility and connection with key audiences. Built Missouri’s first alumni network and volunteer pipeline, wrote and distributed a branded email newsletter, and led planning for major events like commencement. Oversaw PR agency collaboration and localized national messaging to resonate with local communities and stakeholders. Results: Surpassed communication goals by 200% in FY18 & FY19. Produced events reaching thousands, including university-wide milestones. Increased social engagement and alumni activity through strategic content. Recognized at a 2,000+ employee all-hands gathering for impact and leadership. Skills Used: Email Marketing, Editorial & Content Strategy, Community Engagement, Alumni & Volunteer Relations, Event Planning, Media Relations, Stakeholder Communication, Brand Visibility, Team Oversight, Earned Media Campaigns
A

Senior Manager, Charles Drew Program

American Red CrossDec 2013 - Dec 2014 • 1 yr 1 moWhat I Did: Led implementation of a multi-state blood donor diversity initiative across Missouri and Illinois. Oversaw 20–25 mobile blood donation events each month, managing planning, logistics, and outreach. Built and sustained partnerships with organizations to boost donor participation in underrepresented communities. Developed and launched integrated marketing campaigns using email, grassroots outreach, and in-person presentations. Contributed to the national framework for inclusive donor engagement and regional trust-building initiatives with universities, corporations, and civic groups. Results: Executed 250+ donation events annually with 95%+ operational success. Increased donor turnout from priority communities by 30% in Year 1. Converted 50%+ of one-time community partners into long-term collaborators. Elevated program visibility across Missouri and Illinois, contributing to national model adoption. Skills Used: Program Management, Community Outreach, Donor Recruitment & Retention, Inclusive Marketing, Event Planning, Stakeholder Engagement, CRM & Email Campaigns, Grassroots Activation, Strategic Partnerships, Public Speaking & Presentation Development
B

Community Affairs Manager

BJC HealthcareFull-time EmployeeJan 2007 - Dec 2013 • 7 yrsBJC HealthCare is one of the largest nonprofit healthcare organizations in the U.S., serving Missouri and Illinois with 14 hospitals and numerous community health locations. Its flagship, Barnes-Jewish Hospital, consistently ranks No. 1 in Missouri and among the nation's top hospitals by U.S. News & World Report. What I Did: Directed system-wide community engagement, strategic communications, and health promotion programs across one of the nation’s largest nonprofit health systems. Managed a $600K annual health marketing budget and implemented campaigns that improved outreach and reduced costs by up to 25%. Led content strategy and served as the public-facing voice for the system’s health initiatives across social media, live events, and earned media. Developed and launched corporate social responsibility initiatives, including strategic sponsorships, public health partnerships, and grassroots community programs. Built and managed relationships with Fortune 500 brands like UPS, Coca-Cola, and Procter & Gamble, securing sponsorships and expanding BJC’s visibility. Spearheaded the Mobile Health Unit initiative, which exceeded engagement goals by 112%. Results: Managed $600K+ annual budget and cut campaign costs by 25% Partnered with national brands to secure $2M+ in sponsorships and funding. Increased social media engagement by 62% through strategy and execution. Led Mobile Health Unit initiative to 112% of target outcomes. Built community programs that scaled across multiple hospitals and cities. Skills Used: Corporate Sponsorships, CSR Strategy, Community Health Engagement, Social Media Management, Brand Partnerships, Stakeholder Communications, Strategic Planning, Campaign Execution, Budget Optimization, Event Marketing, Cross-Sector Collaboration

Education

W

Webster University

Master of Business Administration (MBA), Business Administration and Management, General
D

DePaul University

Bachelor of Science (B.S.), Business Administration, Management and Operations
D

DePaul University

Bachelor of Science (B.S.), Finance, Management

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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