Top talent is on Pangea

You are viewing Krista's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Krista Boulton

Email Marketing Specialist • Social Media Marketing Specialist • Product Marketing Manager • Edmonton, AB, CA
Email Marketing
Go-to-market Strategy
Newsletter Management
Emails
Online Marketing
E-Commerce
Klaviyo
Social Media Management
Digital Advertising
Facebook Ads
Facebook Business Pages
Digital Marketing
Promotional Marketing
Ads Manager
Marketing
Social Media Marketing
Advertising
Marketing Strategy
Available for hire fromNegotiable
Contracts
Marketing Specialist with 20+ Years Experience
I am an experienced marketing professional with over 20 years of industry expertise, specializing in Meta advertising. With a successful track record as an ecommerce store owner for 8 years, I bring a unique perspective and hands-on knowledge of driving growth and generating sales online. I am proficient in managing social media ads and leveraging digital platforms to maximize reach and engagement. I am currently seeking part-time or freelance opportunities to assist businesses in expanding their reach and achieving their marketing goals through strategic and targeted marketing tactics. Let's connect and explore how I can help your business grow.

Projects

Meta Ads Management

I provide ongoing Meta Ads management for my client, Belle + Bliss Boutique. Over the past 90 days, the average CPC from these campaigns is $0.20 and the average ROAS is 15.55.See More

Work History

S

Digital Marketing

Self-employedMar 2023 - Present • 1 yr 6 mosManage Meta advertising campaigns for clients in the ecommerce, travel, mental health and other industries. This includes: strategy development, set up (pixel, events and custom conversions), audience research and testing, creation of graphics and copy, testing and monitoring campaign performance and troubleshooting issues with ads and/or ad accounts.
B

Owner

Belle + Bliss BoutiqueOct 2014 - Aug 2022 • 7 yrs 11 mosGrew my online boutique to a six figure business and sold it in 2022. Managed all aspects of running an ecommerce store including email marketing (using Klaviyo), social media advertising and management, inventory management, pricing, budgeting, as well as store set up and management on Shopify. Monitored KPI's.
F

Marketing Consultant

Fresh Marketing & CommunicationsJan 2009 - Dec 2019 • 11 yrsIntegrated marketing strategies across multiple sales channels. Executed and managed social media campaigns to meet goals. Participated in development and implementation of online marketing strategy. Created and implemented promotions and events to grow brand awareness and generate leads. Worked as a subcontractor for two agencies as well as with my own clients.
S

PR Co-Chair

Scarecrow FestivalMay 2011 - Jan 2012 • 9 mosCoordinated public relations activities for the Scarecrow Festival.
G

Marketing

Grant MacEwan CollegeJun 2006 - Nov 2008 • 2 yrs 6 mosDeveloped and implemented annual marketing plans to ensure maximum enrollment numbers are reached. Researched, recommended and implemented new marketing strategies to increase enrollment for business and computer courses. Managed content on both the Business Continuing Education and Corporate Learning websites. Coordinated and compiled content, and arranged direct mail outs for the MacEwan Continuing Education guide and department course guides.

Education

N

Northern Alberta Institute of Technology

Marketing1994 - 1996

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Marketing Specialist with 20+ Years Experience
I am an experienced marketing professional with over 20 years of industry expertise, specializing in Meta advertising. With a successful track record as an ecommerce store owner for 8 years, I bring a unique perspective and hands-on knowledge of driving growth and generating sales online. I am proficient in managing social media ads and leveraging digital platforms to maximize reach and engagement. I am currently seeking part-time or freelance opportunities to assist businesses in expanding their reach and achieving their marketing goals through strategic and targeted marketing tactics. Let's connect and explore how I can help your business grow.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Krista's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Krista Boulton

Email Marketing Specialist • Social Media Marketing Specialist • Product Marketing Manager • Edmonton, AB, CA
Email Marketing
Go-to-market Strategy
Newsletter Management
Emails
Online Marketing
E-Commerce
Klaviyo
Social Media Management
Digital Advertising
Facebook Ads
Facebook Business Pages
Digital Marketing
Promotional Marketing
Ads Manager
Marketing
Social Media Marketing
Advertising
Marketing Strategy
Available for hire fromNegotiable
Contracts

Projects

Meta Ads Management

I provide ongoing Meta Ads management for my client, Belle + Bliss Boutique. Over the past 90 days, the average CPC from these campaigns is $0.20 and the average ROAS is 15.55.

Work History

S

Digital Marketing

Self-employedMar 2023 - Present • 1 yr 6 mosManage Meta advertising campaigns for clients in the ecommerce, travel, mental health and other industries. This includes: strategy development, set up (pixel, events and custom conversions), audience research and testing, creation of graphics and copy, testing and monitoring campaign performance and troubleshooting issues with ads and/or ad accounts.
B

Owner

Belle + Bliss BoutiqueOct 2014 - Aug 2022 • 7 yrs 11 mosGrew my online boutique to a six figure business and sold it in 2022. Managed all aspects of running an ecommerce store including email marketing (using Klaviyo), social media advertising and management, inventory management, pricing, budgeting, as well as store set up and management on Shopify. Monitored KPI's.
F

Marketing Consultant

Fresh Marketing & CommunicationsJan 2009 - Dec 2019 • 11 yrsIntegrated marketing strategies across multiple sales channels. Executed and managed social media campaigns to meet goals. Participated in development and implementation of online marketing strategy. Created and implemented promotions and events to grow brand awareness and generate leads. Worked as a subcontractor for two agencies as well as with my own clients.
S

PR Co-Chair

Scarecrow FestivalMay 2011 - Jan 2012 • 9 mosCoordinated public relations activities for the Scarecrow Festival.
G

Marketing

Grant MacEwan CollegeJun 2006 - Nov 2008 • 2 yrs 6 mosDeveloped and implemented annual marketing plans to ensure maximum enrollment numbers are reached. Researched, recommended and implemented new marketing strategies to increase enrollment for business and computer courses. Managed content on both the Business Continuing Education and Corporate Learning websites. Coordinated and compiled content, and arranged direct mail outs for the MacEwan Continuing Education guide and department course guides.

Education

N

Northern Alberta Institute of Technology

Marketing1994 - 1996

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.
Hiring on PangeaPangea for ClientsPricingJob Description Generator
About PangeaOur MissionPangea BlogFrequently Asked Questions