Top Talent like Reid are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Reid Morton

Growth Marketing Manager
Atlanta, GA, US
Social Ad Campaigns
Email Marketing
Advertising
Market Analysis
Available for hire fromNegotiable
Contracts
Digital Marketing and Operations Expert
With a Bachelor's Degree from The University of Alabama, I have developed a robust career in digital marketing and operations management. Currently, I serve as the Manager of Digital Marketing at Purchasing Power, where I manage strategies to enhance brand presence and drive customer engagement. Previously, I was the Manager of Performance Marketing at OVME Aesthetics, focusing on optimizing customer acquisition and retention. My experience at Google as a Marketing Operations Manager involved directing email campaigns and implementing CRM and marketing automation. At SAP, I held roles as both a Marketing Operations and Digital Marketing Manager and a Sales and Marketing Operations Analyst, where I led strategic digital projects and analyzed operations to improve efficiency. My career is marked by a strong ability to coordinate across teams and manage significant marketing budgets to achieve impactful results.

Projects

Marketing Automation

Platform Management: Oversaw migration from legacy CRM to Marketo, including data hygiene, lead scoring, and custom UTM hierarchy development. Cross-Channel Orchestration: Built automated nurture flows across email, paid social, and retargeting, ensuring consistent messaging and progressive profiling. Integrations: Connected Marketo with LinkedIn Lead Gen Forms and Google Ads to enable real-time lead capture and campaign performance attribution. Governance & Compliance: Designed privacy impact assessment framework for integrations, addressing GDPR/CCPA data storage, consent management, and data minimization. Analytics & Reporting: Implemented lead lifecycle dashboards in Tableau, surfacing conversion rates by campaign and segment.See More

Work History

P

Manager, Digital Marketing

Purchasing PowerManaged digital marketing strategies and campaigns to enhance brand presence and drive customer engagement.
O

Manager, Performance Marketing

OVME AestheticsJul 2023 - Mar 2024 • 9 mosLed performance marketing initiatives to optimize customer acquisition and retention strategies.
G

Marketing Operations Manager

GoogleDec 2021 - Jan 2023 • 1 yr 2 mosDirected, managed, and governed email campaigns across six platforms taking ownership of Google Academy email campaigns. Planned, managed, and contributed to the implementation of CRM and Marketing Automation. Coordinated with multiple teams on the impacts of future campaigns, including size, estimated impact, and launch timing.
S

Marketing Operations and Digital Marketing Manager

SAPDec 2019 - Dec 2021 • 2 yrs 1 moLed strategic digital projects and consulted on digital strategies to maximize effectiveness and efficiency. Directed, managed, and governed digital channels by monitoring performance across the entire digital campaign. Planned, managed, and procured for a multi-million dollar digital marketing budget. Coordinated with Product, Operations, and Customer Success on the impacts of future campaigns, including size, estimated impact, and launch timing.
S

Sales and Marketing Operations Analyst

SAPAug 2018 - Dec 2019 • 1 yr 5 mosAnalyzed sales and marketing operations to improve efficiency and effectiveness.

Education

T

The University of Alabama

Bachelors Degree

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital Marketing and Operations Expert
With a Bachelor's Degree from The University of Alabama, I have developed a robust career in digital marketing and operations management. Currently, I serve as the Manager of Digital Marketing at Purchasing Power, where I manage strategies to enhance brand presence and drive customer engagement. Previously, I was the Manager of Performance Marketing at OVME Aesthetics, focusing on optimizing customer acquisition and retention. My experience at Google as a Marketing Operations Manager involved directing email campaigns and implementing CRM and marketing automation. At SAP, I held roles as both a Marketing Operations and Digital Marketing Manager and a Sales and Marketing Operations Analyst, where I led strategic digital projects and analyzed operations to improve efficiency. My career is marked by a strong ability to coordinate across teams and manage significant marketing budgets to achieve impactful results.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Reid are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Reid Morton

Growth Marketing Manager
Atlanta, GA, US
Social Ad Campaigns
Email Marketing
Advertising
Market Analysis
Available for hire fromNegotiable
Contracts

Projects

Marketing Automation

Platform Management: Oversaw migration from legacy CRM to Marketo, including data hygiene, lead scoring, and custom UTM hierarchy development. Cross-Channel Orchestration: Built automated nurture flows across email, paid social, and retargeting, ensuring consistent messaging and progressive profiling. Integrations: Connected Marketo with LinkedIn Lead Gen Forms and Google Ads to enable real-time lead capture and campaign performance attribution. Governance & Compliance: Designed privacy impact assessment framework for integrations, addressing GDPR/CCPA data storage, consent management, and data minimization. Analytics & Reporting: Implemented lead lifecycle dashboards in Tableau, surfacing conversion rates by campaign and segment.

Work History

P

Manager, Digital Marketing

Purchasing PowerManaged digital marketing strategies and campaigns to enhance brand presence and drive customer engagement.
O

Manager, Performance Marketing

OVME AestheticsJul 2023 - Mar 2024 • 9 mosLed performance marketing initiatives to optimize customer acquisition and retention strategies.
G

Marketing Operations Manager

GoogleDec 2021 - Jan 2023 • 1 yr 2 mosDirected, managed, and governed email campaigns across six platforms taking ownership of Google Academy email campaigns. Planned, managed, and contributed to the implementation of CRM and Marketing Automation. Coordinated with multiple teams on the impacts of future campaigns, including size, estimated impact, and launch timing.
S

Marketing Operations and Digital Marketing Manager

SAPDec 2019 - Dec 2021 • 2 yrs 1 moLed strategic digital projects and consulted on digital strategies to maximize effectiveness and efficiency. Directed, managed, and governed digital channels by monitoring performance across the entire digital campaign. Planned, managed, and procured for a multi-million dollar digital marketing budget. Coordinated with Product, Operations, and Customer Success on the impacts of future campaigns, including size, estimated impact, and launch timing.
S

Sales and Marketing Operations Analyst

SAPAug 2018 - Dec 2019 • 1 yr 5 mosAnalyzed sales and marketing operations to improve efficiency and effectiveness.

Education

T

The University of Alabama

Bachelors Degree

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.