Top Talent like Serhat are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Serhat H.

Growth Marketing Manager • Product Marketing Manager • Sales & Business Development Manager • Washington, DC, US
Lead Generation
Product Marketing
Marketing Strategy
Growth
Growth Marketing
Management
Business Development
Sales Management
CRM
Salesforce
HubSpot
Available for hire fromNegotiable
Contracts
Marketing & Growth Leader | MBA | Ex-Amazon, Meta, and LinkedIn
Results-driven leader with 15+ years of experience in global marketing and growth. Scaled marketing and sales teams that raised over $100M in funding and achieved 60x revenue growth. Led teams of 50+ employees, managed $100M+ marketing budget, and influenced over $1B in pipeline. Expertise in SaaS B2B marketing, implementing both product-led (PLG) and sales-led strategies across healthtech, e-commerce, fintech, and martech sectors.

Projects

Complete Website Build.

Revamped Hive's website to increase conversion rates. Designed and implemented a multi step funnel with a calculator that increased conversion rates 5x.See More

Work History

G

Mentor

GrowthMentor
H

Executive Director of Growth

HRS Group
G

Growth & Marketing Advisor/Fractional Executive

Growth AdvisorsFractional executive/advisor for go-to-market, demand generation, and business development for B2B & B2C SAAS startups.
M

Fractional CMO

MealMe, Inc.Jan 2024 - Jan 2025 • 1 yr 1 mo
H

Chief Marketing Officer, Head of Marketing

HiveDec 2020 - Dec 2022 • 2 yrs 1 moHive is a fulfillment platform that automates operations for D2C E-Commerce brands. It consists of three products: two B2B SAAS and one Fulfillment Ops. With a headcount of 120, it has raised $50 million in VC funding. • Developed a growth framework for online and offline channels (PPC, email, blog, events, community, trade shows), resulting in a 200% QoQ revenue growth with an LTV to CAC ratio above 4:1. • Launched a CTA-oriented website in 3 months and under budget, increasing SQL conversion rate. • Conducted SEO-compliant frameworks and competitor-keyword gap analysis to guide content production, resulting in a organic SQL increase. • Developed a PPC optimization framework, performed competitive benchmark analysis, and used ABM strategies to reduce customer CAC by 65% and increase LTV of created SQLs by 240%. • Launched marketing operations in DACH, France, Italy, Spain, and the UK, leading to a 65% uplift in QoQ revenue.
1

Growth Advisor

1Mind.ukJan 2022 - Sep 2022 • 9 mos
I

Advisor

InflowwJan 2021 - Jan 2022 • 1 yr 1 mo
B

Marketing Advisor

Botgate AIJan 2019 - Jan 2021 • 2 yrs 1 mo
M

Chief Growth Officer

Massive BioSep 2017 - Dec 2020 • 3 yrs 4 mosMassive Bio is an AI-driven biopharmaceutical platform connecting cancer patients to clinical trials. As a pioneer in health tech/biotech, Massive Bio has raised a $9 million round to expand its services to EMEA. I owned both Product Led Growth and Sales Led go-to-market motions: • Led Sales & Marketing teams totaling 50+ employees, building the marketing team from scratch to 8 members. Spearheaded B2B (sales-led) and B2C (product-led growth) customer acquisition strategies, driving ARR growth from $0.5M to $20M. • Developed region-specific go-to-market strategies and established local & global partnerships to diversify revenue streams beyond performance marketing, achieving a 65% decrease in CAC and a 450% increase in partnership revenue. • Optimized the sales funnel and workflows by analyzing deal touchpoints and implementing sales best practices, resulting in a 52% shorter sales cycle and increased conversion rates from 3.2% to 12%. • Led the redesign of an SEO-friendly website, generating a 600% increase in organic search traffic and a 500% increase in pipeline within 6 months. • Established community programs and launched podcast and influencer marketing initiatives, reducing CPL by 48%, boosting ROAS by 127%, and driving 15% growth in LTV for the new product release.
H

Advisor

HoustNov 2018 - Mar 2019 • 5 mos

Education

T

Trinity College Dublin

Master of Business Administration - MBA, Business Administration and Management, General
U

University College Dublin

Data Analytics and Statistics
U

University of Cologne

Bachelor of Arts - BA, Philosophy
E

Ege University

Bachelor of Arts - BA, Philosophy

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Marketing & Growth Leader | MBA | Ex-Amazon, Meta, and LinkedIn
Results-driven leader with 15+ years of experience in global marketing and growth. Scaled marketing and sales teams that raised over $100M in funding and achieved 60x revenue growth. Led teams of 50+ employees, managed $100M+ marketing budget, and influenced over $1B in pipeline. Expertise in SaaS B2B marketing, implementing both product-led (PLG) and sales-led strategies across healthtech, e-commerce, fintech, and martech sectors.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Serhat are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Serhat H.

Growth Marketing Manager • Product Marketing Manager • Sales & Business Development Manager • Washington, DC, US
Lead Generation
Product Marketing
Marketing Strategy
Growth
Growth Marketing
Management
Business Development
Sales Management
CRM
Salesforce
HubSpot
Available for hire fromNegotiable
Contracts

Projects

Complete Website Build.

Revamped Hive's website to increase conversion rates. Designed and implemented a multi step funnel with a calculator that increased conversion rates 5x.

Work History

G

Mentor

GrowthMentor
H

Executive Director of Growth

HRS Group
G

Growth & Marketing Advisor/Fractional Executive

Growth AdvisorsFractional executive/advisor for go-to-market, demand generation, and business development for B2B & B2C SAAS startups.
M

Fractional CMO

MealMe, Inc.Jan 2024 - Jan 2025 • 1 yr 1 mo
H

Chief Marketing Officer, Head of Marketing

HiveDec 2020 - Dec 2022 • 2 yrs 1 moHive is a fulfillment platform that automates operations for D2C E-Commerce brands. It consists of three products: two B2B SAAS and one Fulfillment Ops. With a headcount of 120, it has raised $50 million in VC funding. • Developed a growth framework for online and offline channels (PPC, email, blog, events, community, trade shows), resulting in a 200% QoQ revenue growth with an LTV to CAC ratio above 4:1. • Launched a CTA-oriented website in 3 months and under budget, increasing SQL conversion rate. • Conducted SEO-compliant frameworks and competitor-keyword gap analysis to guide content production, resulting in a organic SQL increase. • Developed a PPC optimization framework, performed competitive benchmark analysis, and used ABM strategies to reduce customer CAC by 65% and increase LTV of created SQLs by 240%. • Launched marketing operations in DACH, France, Italy, Spain, and the UK, leading to a 65% uplift in QoQ revenue.
1

Growth Advisor

1Mind.ukJan 2022 - Sep 2022 • 9 mos
I

Advisor

InflowwJan 2021 - Jan 2022 • 1 yr 1 mo
B

Marketing Advisor

Botgate AIJan 2019 - Jan 2021 • 2 yrs 1 mo
M

Chief Growth Officer

Massive BioSep 2017 - Dec 2020 • 3 yrs 4 mosMassive Bio is an AI-driven biopharmaceutical platform connecting cancer patients to clinical trials. As a pioneer in health tech/biotech, Massive Bio has raised a $9 million round to expand its services to EMEA. I owned both Product Led Growth and Sales Led go-to-market motions: • Led Sales & Marketing teams totaling 50+ employees, building the marketing team from scratch to 8 members. Spearheaded B2B (sales-led) and B2C (product-led growth) customer acquisition strategies, driving ARR growth from $0.5M to $20M. • Developed region-specific go-to-market strategies and established local & global partnerships to diversify revenue streams beyond performance marketing, achieving a 65% decrease in CAC and a 450% increase in partnership revenue. • Optimized the sales funnel and workflows by analyzing deal touchpoints and implementing sales best practices, resulting in a 52% shorter sales cycle and increased conversion rates from 3.2% to 12%. • Led the redesign of an SEO-friendly website, generating a 600% increase in organic search traffic and a 500% increase in pipeline within 6 months. • Established community programs and launched podcast and influencer marketing initiatives, reducing CPL by 48%, boosting ROAS by 127%, and driving 15% growth in LTV for the new product release.
H

Advisor

HoustNov 2018 - Mar 2019 • 5 mos

Education

T

Trinity College Dublin

Master of Business Administration - MBA, Business Administration and Management, General
U

University College Dublin

Data Analytics and Statistics
U

University of Cologne

Bachelor of Arts - BA, Philosophy
E

Ege University

Bachelor of Arts - BA, Philosophy

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.