Top Talent like Ari are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ari Messer

Content Marketing Manager
Sales Strategy Manager
Growth Marketing Manager
New York, NY, US
Team Management
Editing
Growth Marketing
Marketing Strategy
Strategy & Business Development
Content Strategy
Available for hire fromNegotiable
Contracts
Data-driven marketing consultant skilled in B2B growth strategy, content and branding
Experienced co-founder and CMO with a unique combination of qualitative and quantitative skills. I started my career in travel publishing as the industry was just starting to shift online, and spent the next 10 years perfecting B2B marketing with a range of clients. In addition to our success at Littledata, I'm honored to have helped both corporate brands like Orbitz and startups like Agile CRM and Design Pickle accelerate growth with content-driven marketing plans.

Projects

Littledata content funnel

Oversaw a coordinated effort to improve Littledata's inbound content funnel in three phases: 1) Rebrand to fit product vision; 2) SEO across two new content clusters; 3) CRO to segment lead experience. Results: Increased demo bookings by 44% and more than doubled ACV (up 120%) without increasing CAC. See More

"How to run a design sprint", Shopify.com

Following 5+ years leading design sprints for both product and marketing teams, turned that experience into advice for Shopify and their technology partners (apps and integrations).See More

Content marketing for Design Pickle

Improved format for case studies and created email campaigns to engage warm leads. Increased client inquiries 3x in first 6 months. (Project as subcontractor to agency)See More

Littledata Help Center

Directed content strategy for custom help center in Netlify. Results: 50% decrease in support tickets and 1200% increase in qualified SEO traffic.See More

Work History

L

Co-Founder & CMO

LittledataCo-Founded Littledata, contributing to the strategic direction and growth of the company, including growth marketing, content marketing, sales and partnerships. Established the startup as a key component of the modern data stack for the biggest brands on Shopify (eg. Rothy's, Athletic Brewing, Jonathan Adler).
V

Marketing Consultant

Various ClientsConsult for a wide variety of B2B clients in Europe and North America, providing sales and marketing expertise to drive business growth. Build editorial plans, oversee marketing strategy and manage content marketing campaigns and inbound sales touchpoints (as well as teams managing these once strategy is in place).
T

Investor

TapRmInvested in TapRm, supporting the company's initiatives and growth.
P

Marketing Lead

Preferred ReturnMar 2012 - Mar 2013 • 1 yr 1 moLed marketing initiatives at Preferred Return, contributing to the company's marketing strategies and campaigns. Acquired by Carta.
L

Editor

Longitude BooksMar 2011 - Mar 2012 • 1 yr 1 moServed as an Editor at Longitude Books, contributing to content curation with sales partners such as Backroads, Lindblad Expeditions and Abercrombie & Kent.
S

Communications Manager

Stone Bridge PressJun 2007 - Nov 2010 • 3 yrs 6 mosManaged communications at Stone Bridge Press, contributing to the company's external and internal communications strategies.
P

Advisor

Pegasus DisputesProvided advisory services to Pegasus Disputes, contributing to their strategic decision-making.

Education

S

Stanford University

Bachelor of Arts (BA)
T

The University of Edinburgh

Master of Science (MSc)

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Data-driven marketing consultant skilled in B2B growth strategy, content and branding
Experienced co-founder and CMO with a unique combination of qualitative and quantitative skills. I started my career in travel publishing as the industry was just starting to shift online, and spent the next 10 years perfecting B2B marketing with a range of clients. In addition to our success at Littledata, I'm honored to have helped both corporate brands like Orbitz and startups like Agile CRM and Design Pickle accelerate growth with content-driven marketing plans.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Ari are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ari Messer

Content Marketing Manager
Sales Strategy Manager
Growth Marketing Manager
New York, NY, US
Team Management
Editing
Growth Marketing
Marketing Strategy
Strategy & Business Development
Content Strategy
Available for hire fromNegotiable
Contracts

Projects

Littledata content funnel

Oversaw a coordinated effort to improve Littledata's inbound content funnel in three phases: 1) Rebrand to fit product vision; 2) SEO across two new content clusters; 3) CRO to segment lead experience. Results: Increased demo bookings by 44% and more than doubled ACV (up 120%) without increasing CAC.

"How to run a design sprint", Shopify.com

Following 5+ years leading design sprints for both product and marketing teams, turned that experience into advice for Shopify and their technology partners (apps and integrations).

Content marketing for Design Pickle

Improved format for case studies and created email campaigns to engage warm leads. Increased client inquiries 3x in first 6 months. (Project as subcontractor to agency)

Littledata Help Center

Directed content strategy for custom help center in Netlify. Results: 50% decrease in support tickets and 1200% increase in qualified SEO traffic.

Work History

L

Co-Founder & CMO

LittledataCo-Founded Littledata, contributing to the strategic direction and growth of the company, including growth marketing, content marketing, sales and partnerships. Established the startup as a key component of the modern data stack for the biggest brands on Shopify (eg. Rothy's, Athletic Brewing, Jonathan Adler).
V

Marketing Consultant

Various ClientsConsult for a wide variety of B2B clients in Europe and North America, providing sales and marketing expertise to drive business growth. Build editorial plans, oversee marketing strategy and manage content marketing campaigns and inbound sales touchpoints (as well as teams managing these once strategy is in place).
T

Investor

TapRmInvested in TapRm, supporting the company's initiatives and growth.
P

Marketing Lead

Preferred ReturnMar 2012 - Mar 2013 • 1 yr 1 moLed marketing initiatives at Preferred Return, contributing to the company's marketing strategies and campaigns. Acquired by Carta.
L

Editor

Longitude BooksMar 2011 - Mar 2012 • 1 yr 1 moServed as an Editor at Longitude Books, contributing to content curation with sales partners such as Backroads, Lindblad Expeditions and Abercrombie & Kent.
S

Communications Manager

Stone Bridge PressJun 2007 - Nov 2010 • 3 yrs 6 mosManaged communications at Stone Bridge Press, contributing to the company's external and internal communications strategies.
P

Advisor

Pegasus DisputesProvided advisory services to Pegasus Disputes, contributing to their strategic decision-making.

Education

S

Stanford University

Bachelor of Arts (BA)
T

The University of Edinburgh

Master of Science (MSc)

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.