Top Talent like Marni are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marni Straughan

Creative & Brand Strategist
Data Analyst
Growth Marketing Manager
London, England, GB
Marketing
Marketing Strategy
Brand Strategy
Marketing Analytics
Copywriting
Content Development
Market Analysis
Data Analysis
Optimization
Digital Advertising
Google Analyics
Available for hire fromNegotiable
Contracts
Digital Media Consultant | Campaign Optimisation & Strategy | Data-Driven Growth for Global Brands
With over five years in digital media and campaign optimisation, I help brands turn complexity into clarity. I’ve worked across global campaigns for brands such as Apple, Disney+ and Sky, using performance data to drive optimisation strategies that maximise delivery, elevate engagement and consistently exceed KPIs. Now, I’m expanding my focus towards consulting, bringing a mix of hands-on optimisation, client-led insights, and an eye on emerging tech such as AI in media. With extensive publishing experience and strong client relationships across agencies and brands, I specialise in optimising cross-platform digital campaigns within diverse markets — aligning global brand objectives with local audience needs to deliver measurable impact. I’m passionate about staying ahead of digital trends, particularly the rise of AI and the opportunities it creates for the media industry. I’m always open to connecting with marketers, strategists and innovators!

Projects

The Haus Issue Vol I

The Haus Issue Vol. I was made for founders who choose depth over speed. Part editorial, part strategy playbook, it weaves together brand intelligence, cultural analysis, and AI literacy to help brands use emerging technology as a mirror, not a mouthpiece. We've entered a new digital era in which authenticity, integrity, and community are no longer optional. They're everything.See More

Work History

I

Senior Digital Sales Planner

Immediate Media CoLead end-to-end management and optimisation of digital advertising campaigns from booking through to execution. Act as the strategic point of contact, managing and nurturing key client relationships with major brands such as Apple, Sky, Disney+, BET365, and Tesco. Analyse detailed campaign performance data to deliver actionable insights and strategic recommendations, consistently surpassing client KPIs. Conduct regular performance reviews, providing comprehensive reports on campaign effectiveness and ROI. Implement innovative solutions including audience segmentation, contextual targeting, and A/B testing. Contribute towards partnership campaign brainstorms and provide a balanced creative execution and strategic delivery perspective.
I

Digital Sales Planner

Immediate Media CoJun 2022 - Sep 2023 • 1 yr 4 mosManaged the digital sales pipeline and coordinated across sales teams, trading agencies, and internal departments to ensure smooth campaign execution. Delivered and optimised successful digital campaigns aligned with client expectations and campaign KPIs. Produced weekly and monthly performance reporting, utilising insights to continuously improve future campaign strategies.
I

Marketing And Public Relations Manager

iYTAL OfficialJan 2020 - Jun 2022 • 2 yrs 6 mosLed brand positioning and strategic development, shaping core creative elements including brand identity, messaging, and visual assets. Conducted in-depth audience segmentation and market research to create targeted marketing strategies. Headed marketing and PR efforts for major events, notably securing the 'Innovative Product of the Year' award at the 2022 Global White Label Expo. Managed all communication channels, including social media growth strategies, influencer relations, and email marketing campaigns. Reported directly to senior leadership, providing detailed monthly and quarterly analyses to drive strategic decision-making.
L

Marketing Executive

Legerity LimitedOct 2019 - Jul 2020 • 10 mosManaged global marketing initiatives across 15 international regions, driving increases in engagement, follower growth, and click-through rates. Created and executed persona-based marketing strategies through precise audience segmentation and targeted content. Enhanced digital presence via WordPress CMS, regular content creation, and strategic social media management. Produced monthly newsletters and developed visual content, enhancing brand visibility and engagement.
N

PR Intern

Number Nine CommunicationsMay 2018 - Jul 2018 • 3 mosDeveloped impactful content including press releases, newsletters, and website copy for diverse clients such as Happy Beds, Cream Cornwall, and Dream Maltese. Conducted influencer outreach and managed PR gifting to amplify client visibility and brand awareness. Organised and maintained detailed influencer databases using Excel and MailChimp.

Education

C

Canterbury Christ Church University

Bachelor's degree, Communication and Media Studies2016 - 2019
C

Christ the King Sixth Form College

Alevels, Media, History, English Literature and Language2014 - 2016

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital Media Consultant | Campaign Optimisation & Strategy | Data-Driven Growth for Global Brands
With over five years in digital media and campaign optimisation, I help brands turn complexity into clarity. I’ve worked across global campaigns for brands such as Apple, Disney+ and Sky, using performance data to drive optimisation strategies that maximise delivery, elevate engagement and consistently exceed KPIs. Now, I’m expanding my focus towards consulting, bringing a mix of hands-on optimisation, client-led insights, and an eye on emerging tech such as AI in media. With extensive publishing experience and strong client relationships across agencies and brands, I specialise in optimising cross-platform digital campaigns within diverse markets — aligning global brand objectives with local audience needs to deliver measurable impact. I’m passionate about staying ahead of digital trends, particularly the rise of AI and the opportunities it creates for the media industry. I’m always open to connecting with marketers, strategists and innovators!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Marni are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Marni Straughan

Creative & Brand Strategist
Data Analyst
Growth Marketing Manager
London, England, GB
Marketing
Marketing Strategy
Brand Strategy
Marketing Analytics
Copywriting
Content Development
Market Analysis
Data Analysis
Optimization
Digital Advertising
Google Analyics
Available for hire fromNegotiable
Contracts

Projects

The Haus Issue Vol I

The Haus Issue Vol. I was made for founders who choose depth over speed. Part editorial, part strategy playbook, it weaves together brand intelligence, cultural analysis, and AI literacy to help brands use emerging technology as a mirror, not a mouthpiece. We've entered a new digital era in which authenticity, integrity, and community are no longer optional. They're everything.

Work History

I

Senior Digital Sales Planner

Immediate Media CoLead end-to-end management and optimisation of digital advertising campaigns from booking through to execution. Act as the strategic point of contact, managing and nurturing key client relationships with major brands such as Apple, Sky, Disney+, BET365, and Tesco. Analyse detailed campaign performance data to deliver actionable insights and strategic recommendations, consistently surpassing client KPIs. Conduct regular performance reviews, providing comprehensive reports on campaign effectiveness and ROI. Implement innovative solutions including audience segmentation, contextual targeting, and A/B testing. Contribute towards partnership campaign brainstorms and provide a balanced creative execution and strategic delivery perspective.
I

Digital Sales Planner

Immediate Media CoJun 2022 - Sep 2023 • 1 yr 4 mosManaged the digital sales pipeline and coordinated across sales teams, trading agencies, and internal departments to ensure smooth campaign execution. Delivered and optimised successful digital campaigns aligned with client expectations and campaign KPIs. Produced weekly and monthly performance reporting, utilising insights to continuously improve future campaign strategies.
I

Marketing And Public Relations Manager

iYTAL OfficialJan 2020 - Jun 2022 • 2 yrs 6 mosLed brand positioning and strategic development, shaping core creative elements including brand identity, messaging, and visual assets. Conducted in-depth audience segmentation and market research to create targeted marketing strategies. Headed marketing and PR efforts for major events, notably securing the 'Innovative Product of the Year' award at the 2022 Global White Label Expo. Managed all communication channels, including social media growth strategies, influencer relations, and email marketing campaigns. Reported directly to senior leadership, providing detailed monthly and quarterly analyses to drive strategic decision-making.
L

Marketing Executive

Legerity LimitedOct 2019 - Jul 2020 • 10 mosManaged global marketing initiatives across 15 international regions, driving increases in engagement, follower growth, and click-through rates. Created and executed persona-based marketing strategies through precise audience segmentation and targeted content. Enhanced digital presence via WordPress CMS, regular content creation, and strategic social media management. Produced monthly newsletters and developed visual content, enhancing brand visibility and engagement.
N

PR Intern

Number Nine CommunicationsMay 2018 - Jul 2018 • 3 mosDeveloped impactful content including press releases, newsletters, and website copy for diverse clients such as Happy Beds, Cream Cornwall, and Dream Maltese. Conducted influencer outreach and managed PR gifting to amplify client visibility and brand awareness. Organised and maintained detailed influencer databases using Excel and MailChimp.

Education

C

Canterbury Christ Church University

Bachelor's degree, Communication and Media Studies2016 - 2019
C

Christ the King Sixth Form College

Alevels, Media, History, English Literature and Language2014 - 2016

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.